• www.timeoutdoors.com

    #FreeYourself

    The timeoutdoors website helps people get active outdoors. We are trusted by 120,000 newsletter subscribers a week and over 1 million visitors a year.

     

    Scroll down to find out how to engage with our community of people who love to get active outdoors.

    #FreeYourself
  • EVENTS

    Working with event organisers and charities to attract participants for 5,000+ local, national & overseas events

    CHALLENGES

    Working with challenge organisers and charities to attract participants for 500+ personal, team & charity challenges

    TRIPS

    Working with travel companies to attract new customers for 1,750+ activity holidays, training camps & courses

    PLACES

    Working with national & international tourist boards to promote active destinations

    CLUBS

    Working with 2,000+ clubs to attract new members

  • From inspiration to goal

    Once we've inspired someone to get active outdoors, we help them achieve their goal and then use their story to inspire others.

  • Our audience

    Our audience is generated purely from organic search traffic and social media with no bought-in data - which makes it 100% authentic.

    Unique visitors

    Unique visitors

    1+ million

    In 2017 we attracted over 1 million unique visitors generating more than 1.4 million sessions with each user spending an average of over 3 minutes on the site.

    Page views

    Page views

    6.8+ million

    Over the same period the site generated approx 6.8 million page views which are served via a global content distribution network to ensure fast load times.

    Newsletter

    Newsletter

    120,000+ subscribers

    We have over 120,000 opted-in subscribers to our newsletter which is cleansed real-time to maintain our excellent domain reputation and delivery rates.

    Demographics

    Demographics

    90%+ UK based

    The vast majority of visitors are UK-based with the rest based in mainland Europe, North America and Australia.

    Age & gender

    Age & gender

    80%+ aged 25-55

    The majority of people within the 25-55 age group are towards the younger end; 10% of visitors aged 18-24 and 10% over 55. 45% male v 55% female.

    Devices

    Devices

    65%+ on mobile or tablet

    Our responsive site performs well in mobile search, with over 50% of sessions on mobile, just under 15% on tablet and approx 35% on desktop.

  • #FreeYourself

    #FreeYourself is our motto and embodies what we believe in and how we work.

     

    We work in a completely transparent and open way, free of smoke and mirrors. We work hard to free the site of non-human traffic and our newsletter list is free of redundant emails artificially increasing subscriber numbers.

     

    Our values reflect our Yorkshire roots - we're a very authentic bunch, focused on building a trusted community to help people lead sustainable active and healthy lifestyles.

  • HOW WE CAN HELP

    Listings

    Listings

    From £300 per year

    Promote your events, charity places in events, challenges, club, activity days, activity holidays, courses, training camps or destination within listings and searches across the website.

    Website features

    Website features

    £250 per month

    An editorial-style feature with photo, text and link to a listing on timeoutdoors - displayed within a carousel on a high-traffic page for 1 month. See example features.

    Newsletter features

    Newsletter features

    £250 per issue

    An editorial-style feature with photo, text and link to a listing on timeoutdoors - featured within the editorial section of our weekly newsletter. See example newsletters & schedule.

    MPU banners

    MPU banners

    £10-15 CPM (per 1,000 impressions)

    Target a specific section of the website or the entire site whilst retaining complete control over your visual brand identity.

    Newsletter sponsorship

    Newsletter sponsorship

    £1,000 per issue

    Sponsor a weekly themed newsletter covering activities from running, cycling and walking to destinations, family activities, gear and much more.

    Email campaigns

    Email campaigns

    £1,250 per campaign

    Custom designed email dedicated entirely to your own campaign sent to relevant newsletter subscribers on an agreed date. Limited availability. See example.

    Sponsorship packages

    Content campaigns

    From £2,500

    Exclusive sponsorship of a key section of the website with unique content created by our in-house team incorporating your brand story, product launch, exclusive offer etc. See example.

  • Decathlon Sports Series

    National event series launch

    In 2016 we generated over 2,600 enquiries for Decathlon's new series of 5K & 10K runs across the UK, helping secure it's on-going success.

     

    Contact Anna to find out how we can help your event.

    NSPCC

    Charity event fundraising

    We've been helping NSPCC recruit fundraisers for their challenge events since 2009. "timeoutdoors has been an incredibly valuable source of event leads and enquires..." Henry Street.

     

    Contact David to find out how we can help your charity event fundraising.

    Just Walk

    Challenges promotion

    We've been working with Across the Divide since 2012 and helped them achieve a 40% conversion rate on leads for JustWalk 2017.

     

    Contact David to find out how we can help your challenges.

    The Chocolate 5K

    Local event launch

    "We've had over 60 enquiries through timeoutdoors for our new, local 5K run which really helped to launch it in its first year." Lucy Watkins, Events Manager, Birmingham St Marys Hospice.

     

    Contact Anna to find out how we can help your local event.

    Charity places in events

    We've helped World Cancer Research Fund achieve a 39% conversion rate for applicants coming from the website. "Working with the timeoutdoors team has been a great experience. Thank you for all your help."

    Rebecca Drinkwater, Events Executive.

     

    Contact David to find out how we can help recruit fundraisers for your charity places.

    Tenerife

    Destination promotion

    After a successful campaign with Ontario Tourism, we were approached by Tenerife Tourism to help promote their annual walking festival in May.

     

    Contact Vicky to find out how we can help promote your active destination.

    Vitalsox

    Product launch

    We helped Vitalsox launch their new running sock in the UK with a goals-related campaign giving our users a free pair of socks.

     

    Contact Anna to see how we can help promote your products.

    Trips

    As well as generating leads for trips, we also generated over 600 entries for a competition promoting sportive breaks in the UK and Europe.

     

    Contact Vicky to find out how we can help promote your activity holidays, training camps or courses.

  • OUR PEOPLE

    We're a friendly bunch, full of ideas and easy to work with. Although we're based in rural Yorkshire*, we're well connected to the modern world and very much in touch with the latest trends in digital media.

    * That's our office in the background. By the way, we're not trying to hide being from Yorkshire, it's just that we use VOIP phones so have London numbers.

    Anna Smith

    Anna Smith, Head of Advertising

    020 7193 3525

    With over 10 years digital media experience, Anna is passionate about working on digital campaigns that resonate with our audience. Contact her about events, brand promotion and sponsorship.

    David Warne

    David Warne, Challenges Manager

    020 7193 6782

    With a marketing degree and a background in media and account management, David looks after our charities and challenge organisers. Contact him for anything charity or challenge-related.

    Andrew Risbey

    Andrew Risbey, Founder

    020 7193 6781

    Former corporate lawyer and Goldman Sachs 10,000 Small Businesses Alumni, Andrew combines business acumen with a passion for the outdoors. Contact him for strategic partnership opportunities.

  • LET'S TALK

    If you've got this far you'll hopefully understand what we're about. If you think we can add value to your project, let's have a chat.

     

    We use Calendly to schedule phone calls, which makes it really easy to arrange a call at a time that suits both of us. If you'd prefer, you can always pop in for a cuppa.